
RAFA ONO PASQUINI
Sr. UX Designer (Freelancer)

ETERGO | INVESTMENT CAMPAIGN
Product | UX | UI
I've worked (keep working) in 4 different projects. Here you can find one of them, which involves strategy, planning, research, backlog management, UX, UI and clear communication with developers for every sprint.
Etergo is a Dutch startup in the electric automotive field. We have the ambition to launch AppScooter, an electric scooter that is better in every way.
ETERGO | USER ACCOUNT
PRODUCT | UX | UI
I've worked (keep working) in 4 different projects. Here you can find one of them, which was lead by the investment campaign outcomes. It involves strategy, planning, research, backlog management, UX, UI and clear communication with developers for every sprint.
Etergo is a Dutch startup in the electric automotive field. We have the ambition to launch AppScooter, an electric scooter that is better in every way.


MERIDE
Research | UX | UI
This project showcases a work developed at Gradient, a digital marketing company located in Amsterdam, for Meride, a Dutch funeral company, unique in their personal approach.
Meride had too many assumptions about how people organize funerals leading to strategies that fail to meet real needs.
ABOUT ME
I'm Rafa! A Brazilian with roots in Italy and Japan. Literally a mix of cultures.
I like to think design as a way to solve problems. That's why I love to be involved in the whole process, end-to-end, when it comes to solve customers' pain points.
When designing I put my heart into it, trying to understand the reasons behind each argument in order to have the best deliverable in the end.
I like to work in a structured way and keep good communication, so you can expect a good listener but also a great talker.
Let's get in touch!
