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ETERGO | APPSCOOTER
This is a compiled of project I've been working while in Etergo as a Product designer, UX designer and UI designer.
In total I ran 4 different projects, the most complex being the investment campaign:
Etergo (Configurator + Rebranding): Biografia
Etergo (Configurator + Rebranding): Imagem
CONFIGURATORÂ + UI LIBRARY
Etergo (Configurator + Rebranding): TÃtulo
COMPANY
Etergo
ROLE
Product | UX | UI designer
Ensure that the website of Etergo would keep being develop in order to bring value to our customers.
Develop and keep track of the website’s roadmap
Weekly communication / travels with outsourced development team in Ukraine and Berlin in order to keep consistency and alignment in our deliverables.
Manage and allocate team’s effort based on the sprint goals
Backlog management
Conduct basic research such as surveys, interviews and phone calls with customers and investors
Come up with valuable features to be implemented based on outcome from qualitative and quantitative data
Ensure the happiness of the growth team doing bi-weekly 1-1’s, retros and team meetings
Keep an open communication channel with different stakeholders from the company, especially with marketing team, in order to deliver high quality content aligned with the website
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OBJECTIVE
Transform Etergo website in an e-commerce platform, developing a high conversion ​configurator and checkout flow
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DURATION
Nov 2019 - Onwards
Etergo (Configurator + Rebranding): Texto
LANDING PAGE AS MARKETING TOOL
My job here was to transform this configurator that an e-commerce like configurator, including features as delivery date, shopping cart, add/remove itens, checkout flow.
This page was primarily a marketing tool to find out what the customers where looking for in terms of colors, motor, speed and range.
Etergo (Configurator + Rebranding): Sobre
FIRST CONCEPT
This was the first concept after benchmarking and figuring out what were the business requirements for the project.
Etergo (Configurator + Rebranding): Texto
Etergo (Configurator + Rebranding): Imagem
REBRANDING
In the meanwhile I was also participating on the rebranding project in partnership with Momkai (branding agency in Amsterdam). Once the new brand was done I could apply on the current concept and keep working in the project while the UI library was being updated.
Etergo (Configurator + Rebranding): Texto
Etergo (Configurator + Rebranding): Imagem
Etergo (Configurator + Rebranding): Imagem
Etergo (Configurator + Rebranding): Imagem
Etergo (Configurator + Rebranding): Imagem
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